Embedded Systems Conference
Breaking News
Comments
Newest First | Oldest First | Threaded View
<<   <   Page 3 / 4   >   >>
mcgrathdylan
User Rank
Author
re: Why TI does MCU designs in Shanghai
mcgrathdylan   6/27/2012 4:51:37 AM
NO RATINGS
I don't think there is any question that TI wants to do MCU design in China so that it can be tune with the Chinese customers building products. India, I believe, has a great deal of design talent, but TI wants to be as close as possible to customers in China.

mcgrathdylan
User Rank
Author
re: Why TI does MCU designs in Shanghai
mcgrathdylan   6/27/2012 4:47:29 AM
NO RATINGS
This is a good point. I imagine Western companies doing design in China are bending over backwards to do everything possible to protect their IP. Still, it seems risky...

rkadam
User Rank
Author
re: Why TI does MCU designs in Shanghai
rkadam   6/27/2012 4:25:29 AM
NO RATINGS
How is this trend going to affect the Low cost design centers situated in India? India does not seem to be a good market for manufacturing products, sales i am not so sure compared to China, but my guess is China probably is better.

Sanjib.A
User Rank
Author
re: Why TI does MCU designs in Shanghai
Sanjib.A   6/27/2012 1:07:47 AM
NO RATINGS
Yeah...after going through the report you've shared it makes much sense.

junko.yoshida
User Rank
Author
re: Why TI does MCU designs in Shanghai
junko.yoshida   6/27/2012 1:04:40 AM
NO RATINGS
No, Sanjig. Not directly. However, I think what gets lost in the West often is China's speed. Once they decide to do something, Chinese moves very fast. Do they cut corners? Some do, others don't. But the biggest challenge facing the multinationals is how to keep up with this China speed, in my humble opinion.

Sanjib.A
User Rank
Author
re: Why TI does MCU designs in Shanghai
Sanjib.A   6/27/2012 12:58:48 AM
NO RATINGS
It is amazing to see that the local companies some time takes only six month from start of design to tape-out! Do they deliver the products with expected quality? Recently, there was a news about China government kicking off a program that aims to define a national processor architecture: http://www.eetimes.com/electronics-news/4371529/China-mulls-national-IC-architecture-spec Does this move have any relation to that?

anon3860072
User Rank
Author
re: Why TI does MCU designs in Shanghai
anon3860072   6/26/2012 11:23:12 PM
NO RATINGS
You are correct, engineers in China and Taiwan still lacks the disciplines of the west. Quite often, their bosses push for cost-effectiveness at the expense of the few important details.

nicolas.mokhoff
User Rank
Author
re: Why TI does MCU designs in Shanghai
nicolas.mokhoff   6/26/2012 10:06:10 PM
NO RATINGS
quote: TI is after in China is a smart metering device based on China’s state grid program. TI taped out the first product and is sampling it now, said Roller. “This is a huge opportunity for us.” -- you bet it's a huge opportunity to control costs and precious resources; see PiperJaffray's still useful industry report on those opportunities: http://www.strategicsiliconservices.com/wp-content/uploads/2011/09/MR-PJ-08162010.pdf

William.Hood
User Rank
Author
re: Why TI does MCU designs in Shanghai
William.Hood   6/26/2012 9:59:25 PM
NO RATINGS
Given China's lack of IP protection and , I'd be VERY uncomfortable with a design center located there.

goafrit
User Rank
Author
re: Why TI does MCU designs in Shanghai
goafrit   6/26/2012 9:09:44 PM
NO RATINGS
This has been the truth. From ADI to TI, the industry is going China which means they are building big teams in those countries. But do not be fooled, Americans visit those engineers monthly to help them.

<<   <   Page 3 / 4   >   >>


Radio
LATEST ARCHIVED BROADCAST
Overview: Battle-hardened veterans of the electronics industry have heard of the “connected car” so often that they assume it’s a done deal. But do we really know what it takes to get a car connected and what its future entails? Join EE Times editor Junko Yoshida as she moderates a panel of movers and shakers in the connected car business. Executives from Cisco, Siemens and NXP will share ideas, plans and hopes for connected cars and their future. After the first 30 minutes of the radio show, our listeners will have the opportunity to ask questions via live online chat.
Flash Poll
Like Us on Facebook

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
Special Video Section
LED lighting is an important feature in today’s and future ...
Active balancing of series connected battery stacks exists ...
After a four-year absence, Infineon returns to Mobile World ...
A laptop’s 65-watt adapter can be made 6 times smaller and ...
An industry network should have device and data security at ...
The LTC2975 is a four-channel PMBus Power System Manager ...
In this video, a new high speed CMOS output comparator ...
The LT8640 is a 42V, 5A synchronous step-down regulator ...
The LTC2000 high-speed DAC has low noise and excellent ...
How do you protect the load and ensure output continues to ...
General-purpose DACs have applications in instrumentation, ...
Linear Technology demonstrates its latest measurement ...
10:29
Demos from Maxim Integrated at Electronica 2014 show ...
Bosch CEO Stefan Finkbeiner shows off latest combo and ...
STMicroelectronics demoed this simple gesture control ...
Keysight shows you what signals lurk in real-time at 510MHz ...
TE Connectivity's clear-plastic, full-size model car shows ...
Why culture makes Linear Tech a winner.
Recently formed Architects of Modern Power consortium ...
Specially modified Corvette C7 Stingray responds to ex Indy ...