Design Con 2015
Breaking News
Comments
Newest First | Oldest First | Threaded View
old account Frank Eory
User Rank
Rookie
re: Despite record iPad sales, Apple's revenue comes up short
old account Frank Eory   7/25/2012 10:10:26 PM
NO RATINGS
eewiz said it best -- Apple products have an annual sales cycle. In fact, the annual cycle is staggered between new iPhone releases and new iPad releases, so a decline in sales of each in the quarter before everyone expects a new model should not be a surprise. The Apple rumor mill is a double-edged sword. On the one hand, a great deal of free publicity and tremendous word of mouth. But on the other hand, a battle to maintain sales of existing products against endless rumors of new launch dates. It's crazy, some of the rumors people will believe, even when those rumors defy common sense. I had a friend who, way back in January, was ready to dump his Blackberry and get an iPhone. He agonized over whether he should get a 4s right away, or wait for iPhone 5 -- because he heard a rumor somewhere that iPhone 5 was coming out in either February or March...of 2012! I literally laughed out loud when he asked my opinion. I reminded him that the 4s just came out last October and they can hardly make them fast enough, so why would a new model be coming out just 5 months later? "It's just what I heard," he said. When I reminded him of the previous iPhone release intervals, and that the earliest a reasonable person might expect to see an iPhone 5 was this coming Christmas shopping season, he took the plunge and got a 4s. But for millions of would-be iPhone customers who now think they only have to wait a couple months for iPhone 5, this indeed must be putting a significant damper on sales of the 4s for the coming quarter.

gatorfan
User Rank
Rookie
re: Despite record iPad sales, Apple's revenue comes up short
gatorfan   7/25/2012 7:41:10 PM
NO RATINGS
iPad is a master case of Supply Chain power Apple has created as a strategic advantage. They are the only vendor that can sell a full featured tablet at $100 less and STILL make money. No analyst seems to get the magnitude of that. The other tablet competitors can't make any profit or losing money at that price point. And yet, they whine about lower margins. iPad 2 at the lower price point is there only until the 7" version comes out and then the world of margins re-aligns again. In the mean time, they sucked all the air out of the room for competitors to pick up market share.

JAK620
User Rank
Rookie
re: Despite record iPad sales, Apple's revenue comes up short
JAK620   7/25/2012 1:49:13 PM
NO RATINGS
A certain percentage of the 17 millions of iPads sold are iPad 2, which is $100 dollar cheaper. That is a $-100 profit per iPad 2 sold

GREAT-Terry
User Rank
CEO
re: Despite record iPad sales, Apple's revenue comes up short
GREAT-Terry   7/25/2012 6:55:38 AM
NO RATINGS
17 million sets of iPad sold in one quarter is a fabulous sales record! The sales drop of the iPhone I think is expected as many people are now holding their money to buy the iPhone 5! I won't be surprised by the drop of sales in iPod as I really don't see its value much. What else will Apple make in the future is more important! I suppose they are planning well to roll out something that can grasp a whole new area of interest.

eewiz
User Rank
CEO
re: Despite record iPad sales, Apple's revenue comes up short
eewiz   7/25/2012 4:44:10 AM
NO RATINGS
Analysts are stupid and couldnt get it right. Is that a big deal? Apple's products have an annual sales cycle and the revenues are up 22% from last year. I would call this a fantastic result. PS: Quote from Jobs "Experts are clueless"



Top Comments of the Week
Flash Poll
Like Us on Facebook

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
EE Life
Frankenstein's Fix, Teardowns, Sideshows, Design Contests, Reader Content & More
Carlos Bueno

Adventures in Userland
Carlos Bueno
Post a comment
Editor’s Note: Excerpted from Lauren Ipsum: A story about computer science and other improbable things, author Carlos Bueno introduces us to Lauren and her adventures in ...

Max Maxfield

Tired Old iPad 2 vs. Shiny New iPad Air 2
Max Maxfield
8 comments
I remember when the first iPad came out deep in the mists of time we used to call 2010. Actually, that's only four years ago, but it seems like a lifetime away -- I mean; can you remember ...

Martin Rowe

Make This Engineering Museum a Reality
Martin Rowe
Post a comment
Vincent Valentine is a man on a mission. He wants to make the first house to ever have a telephone into a telephone museum. Without help, it may not happen.

Rich Quinnell

Making the Grade in Industrial Design
Rich Quinnell
16 comments
As every developer knows, there are the paper specifications for a product design, and then there are the real requirements. The paper specs are dry, bland, and rigidly numeric, making ...

Special Video Section
The LT8640 is a 42V, 5A synchronous step-down regulator ...
The LTC2000 high-speed DAC has low noise and excellent ...
How do you protect the load and ensure output continues to ...
General-purpose DACs have applications in instrumentation, ...
Linear Technology demonstrates its latest measurement ...
10:29
Demos from Maxim Integrated at Electronica 2014 show ...
Bosch CEO Stefan Finkbeiner shows off latest combo and ...
STMicroelectronics demoed this simple gesture control ...
Keysight shows you what signals lurk in real-time at 510MHz ...
TE Connectivity's clear-plastic, full-size model car shows ...
Why culture makes Linear Tech a winner.
Recently formed Architects of Modern Power consortium ...
Specially modified Corvette C7 Stingray responds to ex Indy ...
Avago’s ACPL-K30T is the first solid-state driver qualified ...
NXP launches its line of multi-gate, multifunction, ...
Doug Bailey, VP of marketing at Power Integrations, gives a ...
See how to ease software bring-up with DesignWare IP ...
DesignWare IP Prototyping Kits enable fast software ...
This video explores the LT3086, a new member of our LDO+ ...
In today’s modern electronic systems, the need for power ...