"offlined"? WTF? Does that mean they can come online when someone pushes the right buttons?
FIRED. Not "offlined".
But they never do get fired or laid off, since they are the ones who pick the winners in a layoff (winners because they no longer will be working for idiots)...they do get offlined, don't they, then go online to screw up a completely unrelated position they get onlined into?
These two managers should be offlined.
Two years in the goulog and still not listening 18 month fix program ignored the real problem or out it off th "phase2"
If it aint cooked into phase 1 then the whole code gets jacked to add it.
Fear of bad vibes wit ones bosses, passing on tough messages fources one to ignore the customer imperiling the companies future, with the upside of a few more years of employment for the managers.
As a product marketing manager I often met with clients and prospects who wanted new features, then I would ask, "If I deliver you that new feature tomorrow, tell me how much time or money you will save. Will it be a time savings of 1 hour, 1 day, 1 week, or 1 year?" The answers were always very revealing about what mattered in their business.
You're very right. Synchronous customer and product development (SyncDev)in large companies requires a lot of choreography, especially with Sales. But, large company or small, a GM or CEO is the must-have sponsor. She's the only one who can put engineering, marketing, design, product management, and sales into one van.