Breaking News
Comments
Newest First | Oldest First | Threaded View
eewiz
User Rank
CEO
re: Apple and its Samsung memory order
eewiz   9/18/2012 4:59:49 AM
NO RATINGS
Apple has been around for last 3+ decades and has invented/reinvented 4 of the most popular industry today.

abhayadev_s
User Rank
Rookie
re: Apple and its Samsung memory order
abhayadev_s   9/18/2012 4:30:35 AM
NO RATINGS
good for samsung to shift focus from large single buyer.. after a couple of decade will see no iPhones or not even apple for sure....

DCH0
User Rank
Rookie
re: Apple and its Samsung memory order
DCH0   9/10/2012 4:59:02 PM
NO RATINGS
Neither Samsung nor Apple is a single entity. Samsung has it's own set of profit overheads for memory vs. tablet. The guys supplying the components to Apple need Apple no matter how much the tablet team would like to cut them off at the knees.

Stanley_
User Rank
Rookie
re: Apple and its Samsung memory order
Stanley_   9/7/2012 11:56:16 PM
NO RATINGS
call this as a balloon effect, as if squeeze one side of balloon, the other side bulge, but total air in the balloon maintains.

Stanley_
User Rank
Rookie
re: Apple and its Samsung memory order
Stanley_   9/7/2012 11:53:45 PM
NO RATINGS
Apple cannot pull 100% volume out of samsung. For nand flash, samsung has 40% market share. Only they can do is to reduce the volume, while other customer will be happy to use samsung chip. samsung SSD is in fact a factor for product choice, so samsung has nothing to lose in this game.

lonecowboy
User Rank
Rookie
re: Apple and its Samsung memory order
lonecowboy   9/7/2012 4:06:47 PM
NO RATINGS
Truth behind the scene is.. Apple was ordering at a price lower than the manufacturing cost. Samsung said NO WAY! SK Hynix and Toshiba said NO WAY OUT! other than Apple. These two underdogs accepted Apple's offer very unwillingly. Still complaining..

eewiz
User Rank
CEO
re: Apple and its Samsung memory order
eewiz   9/7/2012 3:58:47 PM
NO RATINGS
Unfortunately there are no other customers that can provide Apple's volumes. And remaining ones might have supplier agreements with other manufacturers. Ineffect, there is not much hope of "diversifying" and keeping the volumes(without which even the price might go up!)

Stanley_
User Rank
Rookie
re: Apple and its Samsung memory order
Stanley_   9/7/2012 3:47:51 PM
NO RATINGS
this is also good for samsung to diversify customer base. relying on one big customer is no good. just look at what happened to freescale and TI when motorola and nokia failed.

agk
User Rank
Rookie
re: Apple and its Samsung memory order
agk   9/7/2012 12:41:39 PM
NO RATINGS
Every where many things are interpolated and the rumors rounds in and out.



Flash Poll
Top Comments of the Week
Like Us on Facebook
EE Times on Twitter
EE Times Twitter Feed

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
EE Life
Frankenstein's Fix, Teardowns, Sideshows, Design Contests, Reader Content & More
Engineering Investigations

Air Conditioner Falls From Window, Still Works
Engineering Investigations
Post a comment
It's autumn in New England. The leaves are turning to red, orange, and gold, my roses are in their second bloom, and it's time to remove the air conditioner from the window. On September ...

Max Maxfield

Feast Your Orbs on My Jiggly Exercise Machine
Max Maxfield
54 comments
Last weekend, I was chatting with my mother on the phone. She's all excited that I'm coming over to visit for a week in November. "I'll be seeing you in only seven weeks," she trilled ...

David Blaza

RadioShack: The End Is Nigh!
David Blaza
124 comments
I'm feeling a little nostalgic today as I read about what looks like the imminent demise of RadioShack, at least as we currently know it. An old ubiquitous cartoon image popped into my ...

Larry Desjardin

Engineers Should Study Finance: 5 Reasons Why
Larry Desjardin
47 comments
I'm a big proponent of engineers learning financial basics. Why? Because engineers are making decisions all the time, in multiple ways. Having a good financial understanding guides these ...