This is interesting. If the claims made are true, particularly for the Z2760, this will be the first time Intel's matched any ARM SOC on power, even if they're only basically matching up against a Cortex A9.
Still, this is how Intel does it. They tweak a design into parity with some competitor, then shrink it, and boom! It's a process race, not so much a design race. They're good at winning process races, particularly given that Samsung's about the only competitor in mobile with their own process. And they're at 32nm right now. TSMC has 28nm, and such competition for it, two companies have already tried to spend a billion or two and buy all of their 28nm output.
At 32nm, this is a waste of design effort and the cost to promote a half-baked mobile computing devices. OEMs in their right mind should ask Intel for marketing fund for the development of any tablets with Clover Trail inside. In essence, Clover Trail is another bad products which does nothing for the OEMs!
I'm a big fan of the San Francisco Bay Trail ( http://en.wikipedia.org/wiki/San_Francisco_Bay_Trail ). However, it's less than 2/3 complete, so "Bay Trail" many not be best name for a product. Maybe Intel will change the name when it ships?