GUI and User experience is able to influence consumer. The user experience that Windows 8 brought on the table may be able to create enough momentum to get a reasonable amount of shares of the pie. Who knows! At the end, there are die-hard Apple fans; there must be die-hard MS fans.
Not a chance. Too little too late. Android became so dominant because it is free to the handset makers. Win8 has no reason to exist and will be a failure. And as I have said here a number of times Apple is on its way to a niche player a decade from now. It is Windows vs Mac all over again and the outcome will be the same for the same reasons