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re: iPhone 5S pictures leaked?
IDontUseTheForumSoWhyAmIForc   12/12/2012 6:03:30 PM
It's all about keeping your brand name, front and center in the eyes of the public. If apple didn't release these pictures then the masses will start to think about other option ... and possibly purchase them instead. By keeping up the illusion of new and innovated releases, apple keeps the mind of the people (?lemmings?) focused on themselves and not android or BB or windows 8. Lets face reality ... apple may have taken the lead out of the gate, but they have lost wind in the backstretch. The other phone makers have equaled and in many cases surpassed apple in quality, usability and design. If the enormous profit margins are to continue then you need to keep people using apple products. Luckily for apple, their marketing prowess has kept them ahead, but the masses are slowly educating themselves thus eroding apple's market share. To keep people interested, you need to tease them ... the pictures are a good start.

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re: iPhone 5S pictures leaked?
SylvieBarak   12/10/2012 7:28:42 PM
If it aint broke, don't fix it?

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re: iPhone 5S pictures leaked?
ChipConnoisseur   12/9/2012 11:25:35 PM
No surprise here. iPhone 5S will look identical to iPhone 5. Apple is being boring once again.

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re: iPhone 5S pictures leaked?
Doug_S   12/7/2012 8:38:09 PM
Seems like this would be too early for a model that would be debuting next fall. There are rumors about a spring release of a 5S, but that seems too quick. Not sure why they would release so soon for incremental improvements. Given the T-mobile announcement and the ongoing negotiations with China Mobile, I think it would be more likely this is a different SKU of the 5 designed for one of those customers.

Paul Boldt
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re: iPhone 5S pictures leaked?
Paul Boldt   12/7/2012 6:55:08 PM
As a quick note ... I am not sure if "A6X" is a typo because the iPhone 5 uses an A6 not an A6X. The "X" processors are appearing in the 10" iPads. Paul


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