Today's generation drink wine instead of scotch or brandy. If it lasts longer than 5 years, it would be seen as old. Nokia, a success brand of the decades, becomes a double edged sword that cut through them. The fact is there will always be old brand. Apple will become an old man brand 10 years later if not 5.
The rebranding is a challenge. I do hope Nokia can get through it.
You should probably say the followings to your son, "Son, you should have studied for the truth. Compared to iPhone5 which is the most popular smartphone in US, Lumia 920 has higher ppi (332 vs 326), NFC built-in vs none, much more environmental friendly than not environmental friendly because Apple does not support the mandate EN40-2009 which is accepted by all smartphone (for most feature phones too) OEMs, bigger screen size than the pity 4" hence less strain to your pretty eyes, Nokia was insightful to acquire Navteq (one of the two world's largest map companies) in CY2007 and arguably possess the most complete map database vs Apple's convoluted Apple Maps. Besides, son, Nokia's CEOs never told you how you should hold the smartphone with the intention to deceive you of a fault of the antenna design. So, Nokia's products should be trusted, if not more, than Apple's, at the very least!"
My teenaged son asked me what sort of phone I thought Bill Gates would have. I said probably a Nokia, becuase it runs Windows. "A Nokia!?! That's an old man's phone!" he said in much the same tone of voice as if I'd suggested Bill Gates drove a Kia.
As we unveil EE Times’ 2015 Silicon 60 list, journalist & Silicon 60 researcher Peter Clarke hosts a conversation on startups in the electronics industry. Panelists Dan Armbrust (investment firm Silicon Catalyst), Andrew Kau (venture capital firm Walden International), and Stan Boland (successful serial entrepreneur, former CEO of Neul, Icera) join in the live debate.