Today's generation drink wine instead of scotch or brandy. If it lasts longer than 5 years, it would be seen as old. Nokia, a success brand of the decades, becomes a double edged sword that cut through them. The fact is there will always be old brand. Apple will become an old man brand 10 years later if not 5.
The rebranding is a challenge. I do hope Nokia can get through it.
You should probably say the followings to your son, "Son, you should have studied for the truth. Compared to iPhone5 which is the most popular smartphone in US, Lumia 920 has higher ppi (332 vs 326), NFC built-in vs none, much more environmental friendly than not environmental friendly because Apple does not support the mandate EN40-2009 which is accepted by all smartphone (for most feature phones too) OEMs, bigger screen size than the pity 4" hence less strain to your pretty eyes, Nokia was insightful to acquire Navteq (one of the two world's largest map companies) in CY2007 and arguably possess the most complete map database vs Apple's convoluted Apple Maps. Besides, son, Nokia's CEOs never told you how you should hold the smartphone with the intention to deceive you of a fault of the antenna design. So, Nokia's products should be trusted, if not more, than Apple's, at the very least!"
My teenaged son asked me what sort of phone I thought Bill Gates would have. I said probably a Nokia, becuase it runs Windows. "A Nokia!?! That's an old man's phone!" he said in much the same tone of voice as if I'd suggested Bill Gates drove a Kia.
What are the engineering and design challenges in creating successful IoT devices? These devices are usually small, resource-constrained electronics designed to sense, collect, send, and/or interpret data. Some of the devices need to be smart enough to act upon data in real time, 24/7. Are the design challenges the same as with embedded systems, but with a little developer- and IT-skills added in? What do engineers need to know? Rick Merritt talks with two experts about the tools and best options for designing IoT devices in 2016. Specifically the guests will discuss sensors, security, and lessons from IoT deployments.