Design Con 2015
Breaking News
Comments
Newest First | Oldest First | Threaded View
<<   <   Page 2 / 2
junko.yoshida
User Rank
Blogger
re: Exclusive: China rising with branded products strategy
junko.yoshida   3/28/2013 11:21:53 AM
NO RATINGS
I think we do understand that pricing is one of the issues. And yes, that may well affect the success or failure of Nubia. But the point of the story goes behyond that. Nobody in China, including traditional ODMs, is satisfied for being just a manufacturer of a low, low cost whitebox based on the spec that was given to them. What Huawei's Ascend or ZTE's Nubia are doing in recent years will change the fabric of the Chinese electronics industry, in my opinion.

JKT002
User Rank
Rookie
re: Exclusive: China rising with branded products strategy
JKT002   3/28/2013 10:28:41 AM
NO RATINGS
with due respect, your comments are so so so US eccentric, as if whenever any US company joins to compete, China companies wil have no chance. That maybe true 15, 20 years ago. But it is increasingly no longer the case. Look at Samsung 10 years ago and look at them again today. And then how much bigger is China than Korea, in terms of talents AND market? US arrogance is going to be self-destructive, and as an American myself i feel sad.

eewiz
User Rank
CEO
re: Exclusive: China rising with branded products strategy
eewiz   3/28/2013 8:25:18 AM
NO RATINGS
"Nubia’s Z5, priced at 3,456 yuan (roughly $550), is a high-end smartphone loaded with bells and whistles. But Nubia takes a pride in a few unique features. " With a price like that ZTE is competing head to head with all big name smartphone makers. Not much room there unfortunately. Strategy already fail IMO. "Xiaomi, coming out of nowhere, “became famous in just two years,” said Fei." There is a reason for that ... With all bells & whistles they are selling at ~300$. No one else competes in that space. ie a high end phone at 300$ price till now. Google Nexus , although priced at that range, is not intended to sell in millions and not available in china. Hence there was a market gap for Xiaomi. Anyways Amazon is rumoured to launch a smartphone. If true, that will be a mass produced smartphone ~300$. And there will direct competition even for Xiaomi.

<<   <   Page 2 / 2


Flash Poll
Top Comments of the Week
Like Us on Facebook
EE Times on Twitter
EE Times Twitter Feed

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
EE Life
Frankenstein's Fix, Teardowns, Sideshows, Design Contests, Reader Content & More
Max Maxfield

Analog Faceplate Design Decisions: Art or Science?
Max Maxfield
19 comments
My degree is in Control Engineering -- a core of math with "surrounding subjects" of electronics, mechanics, and hydraulics and fluidics. The only official programming I did as part of ...

Jolt Judges and Andrew Binstock

Jolt Awards: The Best Books
Jolt Judges and Andrew Binstock
1 Comment
As we do every year, Dr. Dobb's recognizes the best books of the last 12 months via the Jolt Awards -- our cycle of product awards given out every two months in each of six categories. No ...

Engineering Investigations

Air Conditioner Falls From Window, Still Works
Engineering Investigations
3 comments
It's autumn in New England. The leaves are turning to red, orange, and gold, my roses are in their second bloom, and it's time to remove the air conditioner from the window. On September ...

David Blaza

The Other Tesla
David Blaza
5 comments
I find myself going to Kickstarter and Indiegogo on a regular basis these days because they have become real innovation marketplaces. As far as I'm concerned, this is where a lot of cool ...