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mhrackin
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re: 10 ways Microsoft could improve surface tablets
mhrackin   5/7/2013 5:23:35 PM
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#1 would be to scrap their incredibly idiotic ad campaign. Obviously, they are targeting die-hard Applephiles (who have about the strongest brand loyalty of ANY market). They need to start selling the product instead of a hipster image! But I agree with the other posters here: they are way out of line price-wise.

eewiz
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re: 10 ways Microsoft could improve surface tablets
eewiz   5/5/2013 12:23:01 PM
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"Microsft should drastically lower the price of the Surface Pro, to bring it more in line with the iPad's price (maybe $100 premium over the iPad would be acceptable), and might consider discontiuing the Surface RT altogether. Either that, or price the RT no more than a Kindle." The sad part is they cant/wont do it. selling a surface pro @ ~500$ and making good margins are nearly impossible and will destroy the notebook market altogether.

pjduncan
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re: 10 ways Microsoft could improve surface tablets
pjduncan   5/3/2013 9:37:02 PM
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Less power hungry processor in Pro and then make it thinner/lighter... then I'm buying one.

Bert22306
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re: 10 ways Microsoft could improve surface tablets
Bert22306   5/3/2013 7:56:50 PM
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I think it's always been clear what Microsoft should have done/should do now. The Surface Pro tablet is a clear improvement upon other tablets, a good alternative to notebooks and netbooks, and can obviously distinguish itself. The Surface RT is a little more flexible that the other ones, but still too resticted and way too expensive, considering what it can do. Microsft should drastically lower the price of the Surface Pro, to bring it more in line with the iPad's price (maybe $100 premium over the iPad would be acceptable), and might consider discontiuing the Surface RT altogether. Either that, or price the RT no more than a Kindle. The way you grab market share, when you're the new kid on the block, is by offering more than the incumbents, for either the same price or less. You don't win by pricing your new product higher than the competition, and even higher than some very attractive notebooks. I can't be the only person on the planet who has sub-zero interest in an iPad, but considerable interest in Surface Pro.



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As data rates begin to move beyond 25 Gbps channels, new problems arise. Getting to 50 Gbps channels might not be possible with the traditional NRZ (2-level) signaling. PAM4 lets data rates double with only a small increase in channel bandwidth by sending two bits per symbol. But, it brings new measurement and analysis problems. Signal integrity sage Ransom Stephens will explain how PAM4 differs from NRZ and what to expect in design, measurement, and signal analysis.

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