Steve Jobs brought an ailing computer company back to life, by morphing it into a fashionable personal gadgets company. Fashions move on. Samsung commoditized the smartphone. A predictable sequence of events, no?
Surely it cannot be a surprise if smartphones have begun to reach market saturation, as PCs have done. Cannot be a surprise that there might even be a future after the smartphone bubble?
Whether Apple will successfully mold that future is anyone's guess. But to get stuck on smartphones or tablets as the only future seems wrong to me.
"Apple needs to offer an alternative to the iPhone -- a new device targeting a different consumer group. Apple needs to expand. At least in this case, Apple needs to look at Samsung and learn. It needs to have at least the same number of smartphones in the market as Samsung if it wants to play the upgrade game with the same number of cards in hand. If not, then Apple should concentrate on delivering a stunning upgrade of its iPhone in the fall, instead of quick ones every semester just to keep up with Samsung's pace."
I always find it amusing that people who have done NOTHING creative in their life or even havent built a company 1/100 as the size of Apple gives loud mouthed advise to Apple.
To quote Jobs "By the way, what have you done that’s so great? Do you create anything, or just criticize others work?"
Your readers are so happy to hear where you have been and having a hearty and English breakfast - with a cup of tea in your hand.... How were that morning's bowel movements - OK I hope?
What is happening with EETimes editors to publish this "article"?