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kelleydferg
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Samsung?
kelleydferg   7/2/2013 7:44:52 AM
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Why the sluggish sales for Samsung? 

Peter Clarke
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Re: Samsung?
Peter Clarke   7/2/2013 7:50:11 AM
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Well Bruce Diesen didn't give a reason.

But anecdotally I am hearing that the tide is starting to turn against prestige brands because of the massive sales of entry-level and medium-level smartphones and tablets in the developing world.

In essence we are getting to the point where everyone who can afford and wants an iPhone or Galaxy S has been sold one. The people left who haven't been sold one but want one find it hard to justify the cost but ARE buying lower priced alternatives.

It's a theory.

kelleydferg
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Re: Samsung?
kelleydferg   7/2/2013 9:10:44 AM
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Interesting. The big untapped markets seem to be the developing countries that have some of wireless infrastructure in place but people can't afford a $100-$200 mobile phone. Samsung and Apple are going to have to react or leave the door open to other players. 

Peter Clarke
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Re: Samsung?
Peter Clarke   7/2/2013 9:35:42 AM
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Although I havent travelled in China my understanding is that there are several indigenous brands, well known there, appropriately priced and in some senses "cooler" than Apple and Samsung.

I imagine it is bit like prestige automobiles in the west.


We may all covet Rolls Royce, Bentley, Aston Martin, (name your expensive italian racing car). We may know they are coolest cars, but when it comes to buying a car most of us ower our sights.

 

 



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