The semiconductor IC market has been stalled at a value of about $300 billion for several years now.
Unit volumes have increased steadily at an average of about 10 or 11 percent but the "consumerization" of the electronics has meant that average selling prices (ASPs) have fallen by about the same amount.
That means margins are getting squeezed which in turn is driving established manufacturers out of the market in favor a few very high volume makers (foundries).
So why do you think things will be different going forward?
What are the engineering and design challenges in creating successful IoT devices? These devices are usually small, resource-constrained electronics designed to sense, collect, send, and/or interpret data. Some of the devices need to be smart enough to act upon data in real time, 24/7. Are the design challenges the same as with embedded systems, but with a little developer- and IT-skills added in? What do engineers need to know? Rick Merritt talks with two experts about the tools and best options for designing IoT devices in 2016. Specifically the guests will discuss sensors, security, and lessons from IoT deployments.