We've been watching the rise of 60 GHz for sometime. I know several folks are on the hunt for tri-band as the next big leap in I guess a sort of merged Wi-Fi and PAN.
I can't help wondering if this market will be quickly dominated by the few big Wi-Fi/BT players such as Broadcom, Qualcomm, Marvell.
In that scenario your move makes sense. Better position yourself for a possible acquisition for one of those companies (or Synopsys or ARM or someone), than try to duke it out with your own 60 GHz chips versus their highly integrated devcies.
Junko, thanks for your comments – based on current customer feedback we definitely see the demand for 60GHz technology as accelerating now.
Note that we 'pivoted' our business plan from fabless to System IP early last year when we realised that our unique Intellectual Property related to our HYDRA baseband architecture and wireless system expertise. Once the decision was made we were then able to quickly engage revenue generating customers – which has allowed us to bootstrap BWT's growth over the last 12months in a very cost effective way. We see this as an example of an 'extreme-lean' startup model designed for the semi-conductor funding environment of the last few years.
We have several further interesting developments that will become public over the coming month so very open to having a chat later this month.
A startup fabless chip vendor changing its business model to become an IP company is usually never a good sign. But judging from the funding Blu Wireless is getting, WiGig may be finally getting interesting...