haha, nice. Honestly though, I wonder if there is a feature you could build into a cup holder that would be a selling point? Maybe audible warnings from the sonic rangefinders in teh bumpers if you're closing the gap between you and another car (but only while the cup is out of the holder, assuming your line of sight is obscured?).
nah, maybe not. Maybe just holding a cup is enough.
I did a story about ten years about about the trend in more electronics stuffed into cars and how that was crowding out room for the cupholder. Maybe this new trend will mean automakers will now compete on cupholder styles!
I can't imagine any car company would forego safety standards they're already adhering to in order to push out a display that seemed fancier. However, I wonder how they even test the level of user distraction. Are they using gaze tracking in their tests?
I really hope that electronics could change the dull dashboard of my car. There are so many innovations that can be incorporated but i think economy is keeping it away from automobiles. But i am fedup with the same old dashboard.
The Automotive industry is trying hard to get more high-tech look and feel, however they have to follow much more stricter standards than is followed in the CE market, as Junko mentioned their safety standards are much higher and the design\life cycle is much longer.
in CE market, if customer dosn't like the design the manufacturer will change it next year but is not that easy in the Car, so those who would like to play roles in the Cars need to have a much longer vision on what it's going to happen over next 5 years and how they keep those relevant and interesting to the customers.
the same way that for automotive electronic designs, higher grdae ICs are needed, the Software development\QA standards are much more demanding and require complinace to standards such as SPICE and CMMI just to be acceptable and then each car maker has its own level of scrutiny., this has been ensuring that the cars are still safe. I hope the rush into adapting to the fancy looking UI does not change that attitude.
There was some experimenting with tactile touch displays that seemed interesting. You can have a static touch display with textured areas that simply change context quite easily. There was also a tactile method that pumped a liquid or air into bladders to create buttons on a touchscreen.
As we unveil EE Times’ 2015 Silicon 60 list, journalist & Silicon 60 researcher Peter Clarke hosts a conversation on startups in the electronics industry. Panelists Dan Armbrust (investment firm Silicon Catalyst), Andrew Kau (venture capital firm Walden International), and Stan Boland (successful serial entrepreneur, former CEO of Neul, Icera) join in the live debate.