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Caleb Kraft
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where are they?
Caleb Kraft   9/18/2013 4:13:20 PM
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I've seen so many amazing looking flexible prototypes, but never a full on commercial product with a flexible display. It seems like one of those things that sounds great, but no one has quite figured out how to implement it correctly. 

Maybe I just completely missed them, but where is it all these massive amounts of flexible displays are actually projected to show up?

junko.yoshida
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Re: where are they?
junko.yoshida   9/18/2013 6:11:57 PM
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@Caleb, i kinda agree with you here.

The story says:

In fact, the curved display television market is already taking off. LG and Samsung already have curved televisions on the market, and Sony is promising a model in time for Christmas that uses an curved LED backlit LCD.


But at a time when TV manufacturers -- globally speaking -- are fighting for their lives (due to slimming margins), I don't quite understand what makes flexible curved displays such a "booming" product at this time...

LarryM99
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Re: where are they?
LarryM99   9/18/2013 7:25:15 PM
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I wondered about that as well, but I also wondered why someone would pay more for a TV that was thinner than the connectors it uses. This could very well be a technology in search of an application, but it could also be sexy enough to catch the public's eye. It seems like this question needs to be answered before any marketing numbers can be believable.

_hm
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Re: where are they?
_hm   9/18/2013 8:46:05 PM
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Why not employ projection technology inplace? With this you can twist the display as required and it can be modify on the fly.

 

junko.yoshida
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Re: where are they?
junko.yoshida   9/19/2013 6:26:48 AM
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Hi, Larry. You wrote:

This could very well be a technology in search of an application.


I agree. I understand the flexible curved displays are not just for TVs, as the author points out in his comment. But I still fail to see what exactly is it about the cruved displays that would convince mobile device vendors that they've gotta have these displays.

hb11us
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Re: where are they?
hb11us   9/19/2013 3:40:59 PM
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This remind me about the 3D TV scam that went viral for few years before people gave up on them. I would prefer an Ultra High resolution projector with build in 3D effect to do the same thing in a very compact portable form...with les energy and less damage to the environment.

Max The Magnificent
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Re: where are they?
Max The Magnificent   9/20/2013 12:58:28 PM
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3D TV wasn;t a scam -- it's just that the first implementations (requiring special glasses) left a lot to be desired.

The most recent roadmap I've seen estimates the arrival of glasses-free 3D televisions as soon as 2015, followed by completely natural 3DTVs without any eye fatigue by 2022.

Also, there isn't an exponential increase in bandwidth for the transmitted signal for 3D TV -- all that is required is to transmit 2X the information (one for each camera/eye). The humongous processing takes place in the TV itself.

Check out my column on FPGAs and 3DTV (http://www.programmableplanet.com/author.asp?section_id=1925&doc_id=265776)

hb11us
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Re: where are they?
hb11us   9/19/2013 3:41:37 PM
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This remind me about the 3D TV scam that went viral for few years before people gave up on them. I would prefer an Ultra High resolution projector with build in 3D effect to do the same thing in a very compact portable form...with les energy and less damage to the environment.

rick merritt
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Re: where are they?
rick merritt   9/18/2013 10:09:41 PM
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@Caleb and Junko: I agree the forecast is too bullish for my taste.

I've often thought rollable displays will be a huge enabler for a new class of mobile systems but that technology is not ready for prime time.

R_Colin_Johnson
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Re: where are they?
R_Colin_Johnson   9/18/2013 11:18:49 PM
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I would agree that the forecast is too bullish, if it was just about televisions--after all  curved TVs is just starting off, as a market, with only three models available so far. However, that is just one category, there are 11 other categories included in the "flexible" part of the forecast--those are making up most of the market right now--including anything whose display is not rigid including e-readers, e-notepads, watches, smart watchs, mobile phone displays, phablets, tablets, automotive displays, flash memory devices (with displays), secondary displays, public signage and even gaming casino displays.

chanj0
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Re: where are they?
chanj0   9/19/2013 1:21:06 PM
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I have heard from various sources that Samsung has launched gigantic curved TV in Korea and the booking was reasonable. I have never seen one in the States.


In terms of comment of the curve design, I have heard more negative than positive. Regardless, I don't see there is a reason for a curve display for the current popular TV size.  Otherwise, who would like to put a 80"+ TV at home?

At this point, I really don't see much benefit of curve display except application on signage that needs to curve around archtectural structure. Maybe, retractable display for mobile devices or a smartwatch wrapped around your wrist will support the forcast.

DrQuine
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Uses of flexible screens
DrQuine   9/19/2013 7:57:11 AM
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Flexible screens, by definition, would seem capable of being curved. I see several uses. First, they could become "surround screens" to create a sense of total immersion. Second, they could enable the entire screen to be within convenient readsing distance rather than trailing off into the distance as it gets wider and wider. Finally, if they are very flexible, they could be folded into a compact form factor for transportation and then open up for use at the destination.

junko.yoshida
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Re: Uses of flexible screens
junko.yoshida   9/19/2013 7:05:49 PM
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DrQuine, I agree with all the scenarios you mentioned in your comment. I've heard of such pitches as well. But then, the real question is, where are they now? What still needs to happen to make such cool ideas you mentioned to become a reality?

R_Colin_Johnson
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Re: Uses of flexible screens
R_Colin_Johnson   9/20/2013 12:23:02 PM
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Wrap around screens are coming for sure, but many people have not noticed that flexible displays are already shipping in large volumes--the most high profile example being Nike's FuelBand.

wilber_xbox
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Re: Uses of flexible screens
wilber_xbox   9/26/2013 11:09:02 AM
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Collin, 388 Million dollar revene for flexible curved display is a big chunk but where is this coming from. Is it many from the high end and top of the line product integration?

R_Colin_Johnson
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Re: Uses of flexible screens
R_Colin_Johnson   9/26/2013 9:11:52 PM
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According to the author of the report, flexible displays are already shipping in volume in many sectors, notably Lexar's memory devices using flexible electrophoretic displays from E Ink, flexible LED displays used in Nike+ FuelBand and flexible LED signages used in public venues.

Bert22306
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Might be interesting in some applications, not all
Bert22306   9/19/2013 5:06:00 PM
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Just addressing the curved screen TV aspect of this, it sounds like they're trying to recreate the Cinerama experience at home. So what immediately comes to mind is, either you need a very wide screen to make this concept useful (in typical family rooms, at typical TV screen distances), or you will be creating a TV that only one or two people can watch simultaneously, seated in the "focal point."

The wider the screen is, the more people can be accommodated. I have to agree with those who compare this with 3DTV, except that AT LEAST, this time around, the scheme does not depend on really brute force, unimaginative transmission standards.

prabhakar_deosthali
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Future newspaper?
prabhakar_deosthali   9/20/2013 8:23:25 AM
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The curved displays will have a definite market if they replace todays newspapers . They should be foldable, even should get wrinkles without getting damaged .

If  todays paper newspaper gets replaced bya curved and foldable and lightweight display then that could be a revolution

R_Colin_Johnson
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Re: Future newspaper?
R_Colin_Johnson   9/20/2013 12:18:34 PM
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The newspaper idea is very applicable here in Portland Oregon where the local Oregonian is going to cease daily distribution of the printed version soon. Everything will be online, but I am still not comfortable having to scroll around, zooming in and out, especailly for short takes like the funnies :)

DrQuine
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Re: Future newspaper?
DrQuine   9/20/2013 8:49:20 PM
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The affordances of paper are hard to beat (even though I was the Pitney Bowes Digital Document Delivery Product Guru back in 2000).  It takes one eye and one hand to read a newspaper - there are no "plug-ins to expire, no software downloads, and no interface differences to learn between newspapers. Furthermore, you can quickly flip to your favorite section. Reading digital media requires implementing the selected reader of the particular document (so far every journal and magazine seems to have selected a different one), booting the computer, obeying the airplane electronic devices time limits (if you're flying), and having battery power. It simply isn't worth it to me. I carry a stack of paper magazine when I travel, rip out the articles of interest and discard the rest. At the end of the trip I have a light briefcase and a small set of pages to scan. While a uniform interface and quick boot capability (Kindle and iPad) help, the paper interface is still hard to beat for quick casual reading on a huge display format.




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