I am still not sold on the notion how 3D depth sensor could be useful for Apple TV (or any other consumer devices), but I know for fact that 3D depth sensor is very much needed by carmakers whose ADAS beeds ti recognize the depth of objects and people the car sees (while the driver may not necessarily see)
How about the use of this technology for the virtual keyboard interface using finger positions above a keyboard you see in your Apple Glasses... That's what I'm waiting for. Just like in Johnny Mnemonic (Once again a William Gibson idea will be taken up by Apple. Just wait till they have an Apple iBrain implant too...)
If i am not wrong. Microsoft has deisgned and is making it's own sensor for Kinect in Xbox ONE. MS has used primesense for Kinect in Xbox 360, so i don't think they would be too worried Apple buying primesense.
One company uses simple gestures to answer calls, navigate the web on the phone. I could see apple pushing into that area. Obviously the apple TV experience could benefit from it. I could see some elegant integrations into their computer line as well.
Since Apple is known for its precision, quality and consistency of the software and products, buying components companies will help to maintain the precision and quality of the product in a more better way. At the same time it will help them to keep the products unique saving the patents for their own usages.
Say what? Why is PrimeSense going to make Siri more intelligent and friendly? This is for gesturing, not AI.
I doubt it gets used in iPhone/iPad at all, except maybe for specialized gaming control. There is little use for gesturing to a device that is held in one (or both, in the case of a tablet) hands. What good are a few facial expressions and a little hand waving for a phone's UI? If that's all they wanted, it certainly wouldn't require spending a 1/3 of a billion on one of the market leaders to obtain.
Apple is clearly doing this to obtain access to full body gesturing, not some hand waving above the screen to answer a call. Even if is used for TVs I suspect it is targeted as much as gaming as at controlling a TV. Anyone who has ever had or been a younger sibling knows exactly why gesture control for a TV isn't a particularly good idea in most homes.