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Sheetal.Pandey
User Rank
Manager
Re: basketball
Sheetal.Pandey   12/22/2013 10:02:18 AM
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I found wearable locator for kids quite interesting. Can we buy it online, will they ship to India??

junko.yoshida
User Rank
Blogger
Re: basketball
junko.yoshida   12/12/2013 2:37:31 PM
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@alex-m1, I don't pretend to be a basketball aficianado, but yes, this company's marketing dept. offers a really broad range of mateirals (video showing this basketball features, how different teams used the ball, etc.) Impressive. Obviously it's run by people who really love basketball.

I think you should buy the basketball and find out what difference it can make for someone who just wants to have fun with the basketball! I look forward to your report!

alex_m1
User Rank
CEO
Re: basketball
alex_m1   12/11/2013 8:05:08 AM
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@Junko The basketball was definetly very interesting.

And i'm happy to hear bo convinced you :)

I looked into their testimonials. All focused towards teams , but definetly interesting.

BTW i like their marketing dept : http://teams.94fifty.com/wp-content/uploads/2012/06/cs-charts.jpg . it's a funny graph.

But it would be definetly interesting to see what happens if this basketball is giving to someone who plays for fun(and it's pretty easy to test, since the app measures everything). How big the change would be ? 18% isn't enough. You need something noticable.

 

 

 

 

junko.yoshida
User Rank
Blogger
Re: basketball
junko.yoshida   12/11/2013 7:14:42 AM
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@alex-m1, agreed. Actually, I was most intrigued by the basketball thing among all others. Indeed, having to look on the phone isn't comfortable as you pointed out. However, the smartphone does keep the record -- what you did and how well you did. So, it does, in a way, help to discipline your practice, I suppose.

As far as the marketing of this basketball is concerned, I did read a blurb by Bo Ryan, Badgers' coach, on this company's site. Oh, well, call me biased (as I live in Wisconsin), but I was immediatelyu sold on it when I read his comments. Ha ha.

junko.yoshida
User Rank
Blogger
Re: RunPhones
junko.yoshida   12/11/2013 7:09:14 AM
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@rick, that was my question too. It turns out that you take the thin speakers out of the headband and wash it. Duhhh. I know, I was a little disappointed at that simple solution!

alex_m1
User Rank
CEO
Re: basketball
alex_m1   12/10/2013 7:59:19 AM
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Can anybody here please estimate the BOM cost of this basketball?

alex_m1
User Rank
CEO
basketball
alex_m1   12/10/2013 7:56:36 AM
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The basketball looks interesting, and could potentially be a hit if they make it far cheaper, with better usability(having to look on the phone isn't comfortable while on the field) and with stronger marketing(make people believe that this will really improve their game, assuming that's the case.)

rick merritt
User Rank
Blogger
Format
rick merritt   12/10/2013 1:41:45 AM
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BTW I like this format that enables readers to jump to any picture of interest

rick merritt
User Rank
Blogger
RunPhones
rick merritt   12/10/2013 1:28:37 AM
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As a jogger and music lover, the RunPhones are most interesting to me. How is it washing does not ruin them?

junko.yoshida
User Rank
Blogger
hyped too much?
junko.yoshida   12/9/2013 10:30:17 PM
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I am sure that I am not the only one getting sick and tired of writing a story about yet another smart watch. But as more vendors get involved in designing new wearable devices, they may be articulating the importance of simplifying its user interface and clarifying what each of those wearable is for.

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