Quite agree Nokia made it too late to get into smartphone with Android. But looking at Nokia's durability in phones it will definitely give a competition to others. I am for Nokia's phones. They never fail.
I don't understand why Nokia doesn't enter the high-end Android smart phone market. Motorola is gone, and yes Nokia still needs to beat Samsung and other Asia-based phone manufacturers. However, Nokia still has great brand recognition, which is as good as, if not better than, those brands it needs to beat. It has a chance, if it does not make more mistakes.
You are right, Junko. Also I feel Nokia intentionally or unintentionally got late in aggressive marketing for smartphones. With having successful and faithful customers database in normal phones, if they had planned well for smartphones, they could have easily given competition to Samsung especially in Asian countries.
Quite agree, the lavendar fan. Samsung has been doing aggressive marketing for smartphones. Its just like how coalgate became so synomynous for toohpaste that people go the the shop and say I want coalgate. They wont say I want toothpaste. I would say Nokia has the durability and brand recognition like Apple and they had strong presence in Asian countries like Samsung but somewhere things went out of their hand and SAmsung just jumped in and took over the market share in smartphone.
Interesting move by Nokia...is it experimental? It could prove to be disastrous for Nokia if this is not well thought of. Looks like Nokia is targeting cost sensitive high volume market with these models. It seems to me that it might be late for Nokia to capture Android market where Samsung is already very strong and price competitive. Nokia Lumia Windows phone gained good popularity after a long struggle for Nokia...why to shift focus now? I don't understand.
Strategically, Nokia would prefer Microsoft OS in the high end smartphone, IMO.
What more interesting to me is why Nokia will release a low-end phone with Android but not with Microsoft OS? Is Microsoft OS too heavy? On the other hands, if Nokia could launch Android phone a few year back,...
Nonetheless, in the feature phone market, Nokia did really well in terms of price competitiveness. The series of phones might create market disruption.