Looking at the figures estimated and the aggressiveness of the mobile phone manufacturers it will be really giving a lot boost in the technical development of the wireless charging technology, yes there are many demands in terms of further development in this technique, but looking at the scope of the deployment it seems that this will open many new avenues in the field.
The problem with magnetic flux coupling is keeping the surface of the secondary coil precicely perpendicular with the magnetic field lines. The less perpendicular, the less coupling and thus wasting energy. I am not sure this is a cost effective way of charging devices, this sounds like a step in the wrong direction. Besides that, where is the data from the study of how this will impact human health or is that not important?