Embedded Systems Conference
Breaking News
Newest First | Oldest First | Threaded View
User Rank
Re : Hype
Rajiv.Roy   4/20/2014 12:42:40 AM
While I agree on hype.


I disagree on "avoiding the gold rush mentality". Without that you don't sell jeans to the 49ers either. :)

But irrespective of jeans, this is a Darwinian world. Out of the many many ideas. some may initially even seem stupid, you have no idea where the next $150bMarket cap compnay will come from.


I remember seeing Facebook when it was at the dorm stage, courtesy my niece. And saw subsequent valuations for what I thought was a stupid $4b valuation by a Russian company. Oh how hind-sight is 20/20.

So bring on the Internet powere tennis rackets, forks, and shoe-laces. All I know is it will be an exciting future.




User Rank
Re: Glassy Eyed
KurtShuler   4/16/2014 12:03:41 PM
I agree that "non stupid" use cases are needed to drive IoT.

I'll be speaking Friday at EDPS in Monterey about this. http://www.eda.org/edps/edps_program.php

My hypothesis is that the "killer app" for IoT and wearables is a thing that actually stops you from being killed, either by acute or chronics dangers. So the real innovation will probably be in sensor for devices focused on medical, military and industrial safety.

Come to Monterey if you want to discuss with me in person!

User Rank
Glassy Eyed
waaromikke   4/16/2014 6:42:25 AM
The IoT hype reminds me of Google glass hype. If I take a snapshot of every minute of my life. Who is ever going to watch that? Who ever watches all those smartphone snapshots more than once?

That you can do something does not mean it makes sense.

True innovations will pop-up, but be very different from what we expect.

User Rank
Is it?
alex_m1   4/15/2014 2:36:34 PM
Yes , there's a lot of hype.

But still there seem to be plenty of reasonable use cases for connected things. For example , assuming feedback greatly accelerates training(i believe it does) , better feedback is worth quite a lot for someone who plays a sport and wants to improve. And since a decent standard tennis racket costs $100 , a connected tennis racket at $150-$200 seems a reasonable offer.

But since we're talking about commodity chips there's a large uncertainty about how much growth this means to chip companies.

And that includes this so called SOC the author talks about.I'm trying to picture such a system sold to consumers and it's hard to see the benefits(for the end user) , over wifi plus a  $5 BOM zigbee/bluetooth-mesh/LORA-wireless stick that connects to your router and connects your products to the IOT and lets the cloud do the compute , maybe with extra coverage where needed done by something like LORA basestations ?

User Rank
KurtShuler   4/15/2014 12:57:33 PM
Security and safety are huge issues with IoT.

These devices are the outer "tentacles" of a much larger system. The security and safety of that system are determined by the security and safety of the weakest link in that system. I'll bet the IoT devices will be that weakest link.

Do we really trust IoT device vendors, especially those new innovative startups who are hungry for growth at any cost, to increase their costs to protect our data or our lives?

Heck, we couldn't even trust FitBit to properly test the wrist bands on their FitBit Force products, resulting in at least hundreds of cases of FitBit rash and perhaps killing the FitBit brand in the long term.

User Rank
prabhakar_deosthali   4/15/2014 1:45:11 AM
With so many fraudsters having a joyride with the people's finances using  the netwbanking, on line shopping , credit card cloning and all kind of tricks through the internet, we are really scared what Pandora's Box this internet of things will open up for the on line goons.

If somebody's health is at stake then we have to ask some serious questions about how useful the proliferation of IOT could be as a whole to the society and is it not the right time to take a stock of the security situation on the internet and tighten all the loose screws and close all the security loop holes before we allow the IOT tsunami to attack us?

User Rank
Remember all the hype about "netbooks" :-)
vlsi_guy   4/14/2014 4:28:33 PM
Yes (hype stuck on stupid).

Autonomous vehicles on our roads soon? What could go wrong with that? Listen in as EE Times' Junko Yoshida asks industry experts what the intended and unintended consequences will be.
Flash Poll
Top Comments of the Week
Like Us on Facebook

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
Special Video Section
The LTC®4015 is a complete synchronous buck controller/ ...
The LTC®2983 measures a wide variety of temperature sensors ...
The LT®3042 is a high performance low dropout linear ...
Chwan-Jye Foo (C.J Foo), product marketing manager for ...
The LT®3752/LT3752-1 are current mode PWM controllers ...
LED lighting is an important feature in today’s and future ...
Active balancing of series connected battery stacks exists ...
After a four-year absence, Infineon returns to Mobile World ...
A laptop’s 65-watt adapter can be made 6 times smaller and ...
An industry network should have device and data security at ...
The LTC2975 is a four-channel PMBus Power System Manager ...
In this video, a new high speed CMOS output comparator ...
The LT8640 is a 42V, 5A synchronous step-down regulator ...
The LTC2000 high-speed DAC has low noise and excellent ...
How do you protect the load and ensure output continues to ...
General-purpose DACs have applications in instrumentation, ...
Linear Technology demonstrates its latest measurement ...
Demos from Maxim Integrated at Electronica 2014 show ...
Bosch CEO Stefan Finkbeiner shows off latest combo and ...
STMicroelectronics demoed this simple gesture control ...