Embedded Systems Conference
Breaking News
Comments
Newest First | Oldest First | Threaded View
<<   <   Page 5 / 5
junko.yoshida
User Rank
Author
Re: money for nothing and the chips for free?
junko.yoshida   4/18/2014 3:12:34 PM
NO RATINGS
@pinaz, you wrote:

Maker exposure would lead to reference firmware, drivers, etc. being written for free by users on the Internet rather than hiring and paying for developers internally.


You are spot on. That's exactly what I had suspected...

Does anyone among our readers disagree on that?

pinaz
User Rank
Author
money for nothing and the chips for free?
pinaz   4/18/2014 3:00:24 PM
NO RATINGS
Reference designs and firmware sell silicon, but no one wants to pay for it (this applies to both end users and for the chip companies).  The reasoning I've heard from the "business-types" in a chip company was their belief that Maker exposure would lead to reference firmware, drivers, etc. being written for free by users on the Internet rather than hiring and paying for developers internally.

joe.raffa
User Rank
Author
Re: Makers and chip guys
joe.raffa   4/18/2014 2:27:42 PM
NO RATINGS
It's a "spray and pray" strategy, not unlike the turn the VC industry has taken by investing in 400 (or more) startups.  It's hard to see where the next consumer-facing hit is going to come from, whether it is in social media or a cool gadget, so it makes sense to spread a wide net, if you can do it cost effectively.

junko.yoshida
User Rank
Author
Makers and chip guys
junko.yoshida   4/18/2014 1:31:35 PM
NO RATINGS
I kinda feel that I am on the wrong side when I am being skeptical about the newborn love between chip guys and makers. I see this being a new trend. And possibly a big one. And yet, for chip vendors to really leverage the power of 'makers' and 'open source' communites, there seems to be still a long way to go. 

What's your view on this?

<<   <   Page 5 / 5


Radio
LATEST ARCHIVED BROADCAST
Overview: Battle-hardened veterans of the electronics industry have heard of the “connected car” so often that they assume it’s a done deal. But do we really know what it takes to get a car connected and what its future entails? Join EE Times editor Junko Yoshida as she moderates a panel of movers and shakers in the connected car business. Executives from Cisco, Siemens and NXP will share ideas, plans and hopes for connected cars and their future. After the first 30 minutes of the radio show, our listeners will have the opportunity to ask questions via live online chat.
Flash Poll
Like Us on Facebook

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
Special Video Section
LED lighting is an important feature in today’s and future ...
Active balancing of series connected battery stacks exists ...
After a four-year absence, Infineon returns to Mobile World ...
A laptop’s 65-watt adapter can be made 6 times smaller and ...
An industry network should have device and data security at ...
The LTC2975 is a four-channel PMBus Power System Manager ...
In this video, a new high speed CMOS output comparator ...
The LT8640 is a 42V, 5A synchronous step-down regulator ...
The LTC2000 high-speed DAC has low noise and excellent ...
How do you protect the load and ensure output continues to ...
General-purpose DACs have applications in instrumentation, ...
Linear Technology demonstrates its latest measurement ...
10:29
Demos from Maxim Integrated at Electronica 2014 show ...
Bosch CEO Stefan Finkbeiner shows off latest combo and ...
STMicroelectronics demoed this simple gesture control ...
Keysight shows you what signals lurk in real-time at 510MHz ...
TE Connectivity's clear-plastic, full-size model car shows ...
Why culture makes Linear Tech a winner.
Recently formed Architects of Modern Power consortium ...
Specially modified Corvette C7 Stingray responds to ex Indy ...