Design Con 2015
Breaking News
Comments
Oldest First | Newest First | Threaded View
y_sasaki
User Rank
CEO
NIce article
y_sasaki   4/21/2014 8:54:13 PM
NO RATINGS
I owned 1st Fuelband just for a week. I bought it because it was reported Bluetooth LE device, but it was actually a legacy Bluetooth SPP device so I refunded. It looks cool to have multi-color LED band on my wrist, but usefulness? To me, not much... For a bicycle rider, purpose-built Garmin cycle computer (not exactly wearable gadget, though) is much more useful for cycling.

wilber_xbox
User Rank
Manager
Re: NIce article
wilber_xbox   4/22/2014 3:10:26 AM
NO RATINGS
Fitness wearable devices are really useful for anyone with a slightest interest in remaining fit. I have never own such a device but for me weight, softwarea and hardware interface, price and connectivity are few things that should be perfect. I think the smartwatches or wearable devices that are sold with the smartphones can be better placed for a fitness wearable.

Sheetal.Pandey
User Rank
Manager
Re: NIce article
Sheetal.Pandey   4/22/2014 6:33:38 AM
NO RATINGS
If sports companies are concentrating on technical advancement and laying off sports staff it may not be very good for their reputation. People like them for class they have developed in sports. But cost cutting can not be avoided. But its great to know that sports comapnies are reinventing themselves to be at the speed of changing environment. Today's youth wants everyone through gadgets and sports accessories are something that can sell fast.

chanj0
User Rank
CEO
Heart Rate Monitor?
chanj0   4/22/2014 12:43:42 PM
NO RATINGS
On one hands, people are disappointed the lack of heart rate monitor on fuelband. On the other hands, heart rate monitor is not one of the features exist in fitbit, one of the biggest competing products against fuelband. So, I guess heart rate monitor isn't the reason that Nike fuelband is not gaining much market share.

I believe the size of the market might be the primarily reason that Nike decides to restructure the division. IMHO, Nike may want to stick to the market by other means since most evidences indicate wearable, fitness tracking will continue to be the blooming market in the next couple years. Comments?

Kinnar
User Rank
CEO
Re: Heart Rate Monitor?
Kinnar   4/22/2014 2:07:45 PM
NO RATINGS
@chanj0, Yes it look great, with Heart Rate Monitor with the wrist band, this kind of device is very useful even Sony and Samsung are also designing wrist bands that also might provide this kind of functionalities. But one thing is surely there that they should be compatible with both Android and IOS otherwise it will be hard to service in Android centric market today.

ewertz
User Rank
Manager
Re: Heart Rate Monitor?
ewertz   4/22/2014 3:46:51 PM
NO RATINGS
The explanation seems fairly simple -- if one reads the reviews on Amazon, one will learn that it's apparently flakey and fragile, especially given its cost.

The sizzle comes from the sound of toast rather than of steak.

 

bwalker970
User Rank
Rookie
Outsourcing
bwalker970   4/28/2014 12:16:32 PM
NO RATINGS
It could quite simply be the case that Nike wants to outsource hardware development hardware and focus on software.  Developing wearable hardware devices is tough for a company whose primary business is shoes and apparel rather than electronics.  They may have made the calculation that they could outsource the hardware design and partner with other players who have more expertise in electronics so that they can focus on the more lucrative aspects of the wearable ecosystem: software and data mining.  The lack of comparative Android support is a glaring omission.



Top Comments of the Week
Flash Poll
Like Us on Facebook

Datasheets.com Parts Search

185 million searchable parts
(please enter a part number or hit search to begin)
EE Life
Frankenstein's Fix, Teardowns, Sideshows, Design Contests, Reader Content & More
Carlos Bueno

Adventures in Userland
Carlos Bueno
Post a comment
Editor’s Note: Excerpted from Lauren Ipsum: A story about computer science and other improbable things, author Carlos Bueno introduces us to Lauren and her adventures in ...

Max Maxfield

Tired Old iPad 2 vs. Shiny New iPad Air 2
Max Maxfield
9 comments
I remember when the first iPad came out deep in the mists of time we used to call 2010. Actually, that's only four years ago, but it seems like a lifetime away -- I mean; can you remember ...

Martin Rowe

Make This Engineering Museum a Reality
Martin Rowe
Post a comment
Vincent Valentine is a man on a mission. He wants to make the first house to ever have a telephone into a telephone museum. Without help, it may not happen.

Rich Quinnell

Making the Grade in Industrial Design
Rich Quinnell
16 comments
As every developer knows, there are the paper specifications for a product design, and then there are the real requirements. The paper specs are dry, bland, and rigidly numeric, making ...

Special Video Section
The LT8640 is a 42V, 5A synchronous step-down regulator ...
The LTC2000 high-speed DAC has low noise and excellent ...
How do you protect the load and ensure output continues to ...
General-purpose DACs have applications in instrumentation, ...
Linear Technology demonstrates its latest measurement ...
10:29
Demos from Maxim Integrated at Electronica 2014 show ...
Bosch CEO Stefan Finkbeiner shows off latest combo and ...
STMicroelectronics demoed this simple gesture control ...
Keysight shows you what signals lurk in real-time at 510MHz ...
TE Connectivity's clear-plastic, full-size model car shows ...
Why culture makes Linear Tech a winner.
Recently formed Architects of Modern Power consortium ...
Specially modified Corvette C7 Stingray responds to ex Indy ...
Avago’s ACPL-K30T is the first solid-state driver qualified ...
NXP launches its line of multi-gate, multifunction, ...
Doug Bailey, VP of marketing at Power Integrations, gives a ...
See how to ease software bring-up with DesignWare IP ...
DesignWare IP Prototyping Kits enable fast software ...
This video explores the LT3086, a new member of our LDO+ ...
In today’s modern electronic systems, the need for power ...