other niche they're missing is very low power. For that niche the LORA protocol by semtech fit well. One question thought :how would they integrate their scripting language and virtual machine in a low power system ?
The second set of questions: The embedded industry is highly driven by price, especially in consumer products. This module seems expensiveSo how did they convinced they're customers ? what volumes per product are they shipping? is it used only for the first version of the products?
No, just wifi, but you could add extra functionality with external chips
They can drastically reduce power by your porgram triggering deep-sleeps between interactions, an example of this is the battery powered hockey lights made for budweiser which lights up when your team scores a goal. Between games its asleep.
On their platform customers code has always run in a vm on the device to stop customers "bricking" them