@_hm we only cost the discrete device and we use a methodology of the parts at high volume. This is based on our work on electronics in the consumer space. I trust you can appreciate pricing from the outside in and the assumptions you have to make. Given we don't have an inside view of the books here has to be an assumption of a certain volume. We publish our costing methodology at Teardown.com
While cost is always a good topic for such articles, I am not seeing technical details and discussion how costs were driven or could be lower so the EE time's reads can learn from the article
I am unable extract if its an NTSC analog camera (VERY LIKELY) Vs digital and how one can add value in future designs both in terms of low light sensitivity, noise and transmission method e.g next gen's bird's eye view and distance processing
Building a DVR with a reversing camera only has very little value and thus 4 corner camera with image stitching and possibly de-warping necessary but lot more intelligence needed in terms of compression, access to GPS, G force sensors, FLASH storage and retrieval
Cost is also subjective as its vol and relationship driven between vendors and not just the parts cost. Though for such a simple analog camera, I would be surprised if its BOM including testing and assembly costs> $20
This is an intriguing preview of BMW rear camera teardown. What would be more interesting would be a full teardown analysis on forward facing camera modules, especially those with stereo vision and/ or sensor fusion (radar or LIDAR combined with vision) capability. The forward facing systems have much more processing capabilities integrated into them and therefore the silicon content will be more exciting to unveil and dissect.
As we unveil EE Times’ 2015 Silicon 60 list, journalist & Silicon 60 researcher Peter Clarke hosts a conversation on startups in the electronics industry. Panelists Dan Armbrust (investment firm Silicon Catalyst), Andrew Kau (venture capital firm Walden International), and Stan Boland (successful serial entrepreneur, former CEO of Neul, Icera) join in the live debate.