Wow, does that ever bring back memories! Scroll back 50 years - "Instant-On" really was a marketing term for series-string vacuum tube radio and TV sets. A silicon diode across the on/off switch in reverse to the main B+ rectifier would keep the tube heaters at half-power by rectifying the AC so only half-cycles could get through. But this kept the tubes hot enough to start immediately when the diode was shunted by the switch, even though it did take a few more seconds to reach optimum performance. It worked, but was a terrible waste of power.
Back then the marketeers were tripping all over each other in efforts to come up with ever-more creative claims for the audio output wattage of hifi/stereo audio amplifiers. Can anyone top "Peak-to-Peak Music Power!"? The USA FTC (Federal Trade Commission) put a stop to that nonsense in 1974.
Replay available now: A handful of emerging network technologies are competing to be the preferred wide-area connection for the Internet of Things. All claim lower costs and power use than cellular but none have wide deployment yet. Listen in as proponents of leading contenders make their case to be the metro or national IoT network of the future. Rick Merritt, EE Times Silicon Valley Bureau Chief, moderators this discussion. Join in and ask his guests questions.