A few years ago, I mentioned to some college students that Agilent came out of HP. Got a blank stare. They had no idea. They thought HP had always been a computer company and Agilent had been around forever as a test equipment company. In a few more years, students will only know the Keysight name.
HP equipment is so well built that it is in service for decades after a name change.
Perhaps Keysight Technologies would have better name recognition if they didn't keep changing their name. I grew up using Hewlett-Packard equipment, and just when I get used to calling them Agilent, they change their name to Keysight.
Keysight told me they weren't going after the hobbyist/maker market. My guess is they don;t watn to sell these scopes one unit at a time. My guess is they might have to adjust to the market with either lower prices or more memory, or both.
This scope does not compares well to the Rigol DS1054Z; it has 240 times the memory and 4 channels and is lower priced than the cheapest DSO1000X-edu.
And then, the higher end versions of this scope does not compares well with the Siglent SDS2000X, where there price is similar but for 140Mpts of memory and much more waveforms per seconds.
Yes, the DSOX1000 will surely be popular in universities, where huge rebates can be awarded. However, I feel they ignored the hobbyist/maker market. I also think that the countries listed are not duped either, and many will simply go with the cheaper and more capable Rigol.
The only thing that can save this scope from being remembered as an overpriced contender would be if someone hacked it to perform on par with a DSOX2000, with whom most of the electronics is shared.