United Business Media EE Times


Search

HOMEMARKET INTELLIGENCE UNITFORUMSDESIGNNEW PRODUCTSCAREERSBLOGSCONTACTEVENTSSIGN UP!RSSMost Popular contentTrusted Sources

 


Reign of terror, or applying reins?
Print this article Email this article Reprints RSS Digital Edition

EE Times


COOLEY_JOHN

Along with everyone else in EDA, I howled with laughter at one quote in Mike Santarini's story "Cadence struggles to regain rhythm" (see Sept. 15, page 1; www.eedesign.com/news/OEG20030915S0037).

"The company has 134 vice presidents worldwide out of 5,000 employees," Mike wrote. "But what stings many employees is how many managers from tiny Simplex Solutions, a company acquired in June 2002, have taken over top Cadence management slots."

Then came the quote that had everyone abuzz: " 'We call this Penny's reign of terror,' said [a] Cadence employee."

I hate to admit it, but if I were in Penny Herscher's shoes, Mike probably would be citing complaints about "John's reign of terror."

Imagine you're Herscher. You own 215,000 shares of Cadence stock-2.7 times the 80,000 shares owned by Cadence CEO Ray Bingham. The shares have hovered around $13 for the past 18 months.

Then and now

When you joined Cadence in the second quarter of 2002, Cadence had 5,761 employees and was taking in an annualized $240,000 per employee. By this year's second quarter, that had dropped to 5,178 employees contributing $213,000 each to revenue. In dangerous contrast, your biggest rival, Synopsys, earned $275,000 in revenue per employee in this year's second quarter.

And you've gotten no help from the Federal Trade Commission, which despite your legal department's best efforts let the No. 2 and No. 4 EDA players-Synopsys and Avanti-merge. Now Synopsys is the No. 1 player in EDA, and Cadence is No. 2. Not good.

In short, you've dropped behind your competition. Just to keep up financially, either Cadence revenue will have to go up 29 percent (which ain't happening) or you'll have to trim your head count by 22 percent just to match Synopsys' $275,000 in revenue per employee.

It's not Penny's reign of terror. It's business.

John Cooley runs the E-mail Synopsys Users Group (ESNUG), is a contract ASIC designer and loves hearing from engineers at jcooley@TheWorld.com or at (508) 429-4357.





The views and opinions expressed in this column are strictly those of the author and should not be taken as an editorial position of EE Times or any of its other editors, publications or Web sites.


  Free Subscription to EE Times
First Name Last Name
Company Name Title
Email address
  Click here for your Free Subscription to EETimes Europe
 
CAREER CENTER
Looking for a new job?
SEARCH JOBS
SPONSOR

RECENT JOB POSTINGS
CAREER NEWS
SRC Expands R&D Centers
The Semiconductor Research Corp has added a new center to its university R&D efforts.

For more great jobs, career related news, features and services, please visit EETimes' Career Center.



All White Papers »   

  Design Resources
Designing for a dual Galileo-based GPS system
Malcolm Lomer of SiGe Semiconductor discusses GPS design challenges with the Galileo satellite system.
More »
 
Education and
Learning


Learn Now:












Home | About | Editorial Calendar | Feedback | Subscriptions | Newsletter | Media Kit | Contact | Reprints|  RSS|   Digital|  Mobile
Network Websites
International
Network Features




All materials on this site Copyright © 2009 TechInsights, a Division of United Business Media LLC All rights reserved.
Privacy Statement | Terms of Service | About