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Pantech launches own brand handset in Canada
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EE Times


SEOUL, South Korea — Pantech Group, South Korea's second largest mobile phone maker, announced Wednesday (Aug. 16) it has launched its own-branded handset for the first time in Canada, in partnership with Canada's major mobile telecommunications service carrier Telus.

The slim 16.3-mm, 100-gram PN-3200 is a clamshell style mobile phone with Bluetooth applications, VGA camera, video player and music player, along with a stereo system. The PN-3200 operates on Telus' national digital 1X network, according to Pantech.

Pantech has supplied mobile phones to Telus since the late 1990s on an ODM basis. Telus, the second largest CDMA service provider in Canada, now claims 10.3 million customer connections including 4.6 million wireless subscribers, 4.7 million wireline network access lines, and 1 million Internet subscribers.

Pantech has increased its presence in the North American market in recent months by gearing up brand awareness and direct marketing to mobile communications service operators. In June, Pantech introduced the Pantech C300, the world's smallest camera flip phone in the GSM arena, to the U.S. via Cingular Wireless.

Pantech has set this year's sales target in the North American market at about 8.4 million units, 20 percent more than 2005.






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