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The new EE Times: more than a redesign
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EE Times


Next week you'll hold in your hands a new EE Times, one of the most significant redesigns we've undertaken in decades. We're shrinking the size of the publication slightly to make it more portable and we've adopted a bolder look and a simplified navigation.

Why did we make these changes? Because EE Times has strived over its 35 years not only to bring you the most timely, deep and global news and information you'll find anywhere, but also to stay on the leading edge of media change. And today the media is in the midst of one of its biggest changes in decades.

Print remains a vitally important portion of the information diet. We believe this in our bones, and you've told us so, loudly and clearly. But no publication can stand still, so the changes we've brought you are designed to make your walk through the newsweekly clearer and more concise, more useful and informative.

The content you'll find will be the same staff-written and contributed material you've come to expect from us. You'll find it separated into the News Analysis, Design, Products and Business sections, each delivering high-level insight into these areas on a weekly basis while serving as a window on the larger world of the Internet, where you can find solar systems of additional information. We retain all the great features you've told us you like, such as Under the Hood tear-down articles. The Business section returns officially to the Times pages, as the nature of our industry is clearly shifting from technology at the bleeding edge to technology and the business implications--what we call the "design chain."

Also taking a bow is the new Plugged In page, which will serve as your guide to what we think are the hottest sources of technology information on the Web.

Taking a hiatus will be Immortal Works, our longtime caption-writing contest of which many of you are devoted fans. We're moving the feature online, where the audience interaction is fast, efficient and easy.

With the issue of Feb. 5, we'll offer you a reader's guide to the new publication and the universe of our online content as well. I look forward to your feedback at bfuller@cmp.com.






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