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junko.yoshida
Member Since: May 8, 2010
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posted in September 2011

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Microchip’s strategy in a ‘weak economy’
News & Analysis  
9/30/2011   13 comments
In a recent interview at ESC, Microchip’s COO made no efforts to sugar coat the weak global economy. But he noted: Now is not the time to panic, it’s time to “focus on things we can control.”
Qualcomm jumps into ‘Embedded’ fray
News & Analysis  
9/28/2011   4 comments
Qualcomm, traditionally known for its direct relationships with mobile handset OEMs and ODMs, has jumped into the “embedded” fray, by launching the company’s newly designed “DragonBoard.”
Broadcom closes DTV, Blu-ray chip units
News & Analysis  
9/22/2011   24 comments
Broadcom has quietly shut down its digital TV operations, including offices in Canada, China and the U.S.
Dialog to bet big on DECT ULE for wireless connectivity
News & Analysis  
9/13/2011   9 comments
In pursuit of a growing market for “The Internet of Things,” Dialog Semiconductors is going after DECT Ultra Low Energy, instead of ZigBee, Z-Wave or Bluetooth.
Analogix fires an opening salvo in MYDP vs. MHL battle
News & Analysis  
9/6/2011   3 comments
The mobile industry hasn’t indicated its interface preference for streaming HD video from a smartphone to an external HDTV. In hopes for tipping this uncertain balance, Analogix is announcing that its own SlimPort family is compatible with the ST-promoted MYDP digital interface.


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Engineers Solve Analog/Digital Problem, Invent Creative Expletives
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1 Comment
An analog engineer and a digital engineer join forces, use their respective skills, and pull a few bunnies out of a hat to troubleshoot a system with which they are completely unfamiliar. ...

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What's the Best Traveling Toolkit?
Max Maxfield
13 comments
A few years ago at a family Christmas party, I won a pocket knife as part of a "Dirty Santa" game. This little scamp was a Buck 730 X-Tract. In addition to an incredibly strong and sharp ...

Rishabh N. Mahajani, High School Senior and Future Engineer

Future Engineers: Don’t 'Trip Up' on Your College Road Trip
Rishabh N. Mahajani, High School Senior and Future Engineer
10 comments
A future engineer shares his impressions of a recent tour of top schools and offers advice on making the most of the time-honored tradition of the college road trip.

Larry Desjardin

Engineers Should Study Finance: 5 Reasons Why
Larry Desjardin
41 comments
I'm a big proponent of engineers learning financial basics. Why? Because engineers are making decisions all the time, in multiple ways. Having a good financial understanding guides these ...

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