The market for flat-panel TVs is expected to see continued high growth within the overall television market, with demand receiving a significant impetus from the 2008 Beijing Olympics and from the global shift from analogue to digital broadcasting. Toshiba and Canon see the popularity of the Beijing 2008 Olympic Games as an opportunity to strongly promote SED TVs.

Toshiba and Canon consider the launch of SED TVs to be a major industry milestone, a once-in-50-years historical turning point for the TV industry, comparable to the initial introduction of CRT television. The companies will maximize the technology’s characteristics in order to resist commoditization and to establish SED TV as the technology of choice for high-definition, high-image-quality television viewing.

About Toshiba Corporation
Toshiba Corporation is a leader in the development and manufacture of electronic devices and components, information and communication systems, digital consumer products and power systems. The company’s ability to integrate wide-ranging capabilities, from hardware to software and services, assure its position as an innovator in diverse fields and many businesses. In semiconductors, Toshiba continues to promote its leadership in the fast growing system LSI market and to build on its world-class position in NAND flash memories, analog devices and discrete devices. Visit Toshiba’s website at www.toshiba.co.jp/index.htm.

About Canon Inc.
Canon Inc. (NYSE: CAJ), headquartered in Tokyo, Japan, is a leader in the fields of professional and consumer imaging equipment and information systems. Canon’s extensive range of products includes copiers, inkjet and laser beam printers, cameras, video equipment, medical equipment and semiconductor-manufacturing equipment. With over 115,000 employees worldwide, Canon has manufacturing and marketing subsidiaries in Japan, the Americas, Europe, Asia and Oceania; and a global R&D network with companies based in the United States, Europe, Asia and Australia. Canon’s consolidated net sales for fiscal 2005 (ended December 31, 2005) totalled $31.8 billion (at an exchange rate of \118 = US$1). Visit the Canon Inc. website at: www.canon.com/index.html.