Unless Nokia plans to go Android all the way -- high-end to low-end, adding Android to its portfolio does not make sense at this point.
@junko, I think Nokia is testing the response for android based phones by releasing this serioes phones. If they taste success here I am sure they will plan to release high-end smartphones with android OS.
This is a very welcome move by Nokia. Finally it has decided to launch android based smartphones. I am sure mmany people would love to buy this phone because Nokia provides very good hardware features compared to other smart phones.
The odd thing is that they already have a Windows Phone with nearly the same hardware specs and price: the Lumia 520. Differences: the Lumia has 8GB of flash rather than 4GB, a 5MP camera instead of 3MP, and HSPA+ 21 capability rather than merely HSDPA 7.2Mbps. The Nokia X has an FM radio tuner, its battery is larger (1500mAh vs 1430 mAh), and it has dual SIM capability. Both phones are about the same size and weight.
The Nokia X isn't cheap enough to address the real entry-level market, and it doesn't get them into a new price point. Looks like a major vote of no-confidence in Windows Phone.
Strategically, Nokia would prefer Microsoft OS in the high end smartphone, IMO.
What more interesting to me is why Nokia will release a low-end phone with Android but not with Microsoft OS? Is Microsoft OS too heavy? On the other hands, if Nokia could launch Android phone a few year back,...
Nonetheless, in the feature phone market, Nokia did really well in terms of price competitiveness. The series of phones might create market disruption.
Interesting move by Nokia...is it experimental? It could prove to be disastrous for Nokia if this is not well thought of. Looks like Nokia is targeting cost sensitive high volume market with these models. It seems to me that it might be late for Nokia to capture Android market where Samsung is already very strong and price competitive. Nokia Lumia Windows phone gained good popularity after a long struggle for Nokia...why to shift focus now? I don't understand.
Quite agree, the lavendar fan. Samsung has been doing aggressive marketing for smartphones. Its just like how coalgate became so synomynous for toohpaste that people go the the shop and say I want coalgate. They wont say I want toothpaste. I would say Nokia has the durability and brand recognition like Apple and they had strong presence in Asian countries like Samsung but somewhere things went out of their hand and SAmsung just jumped in and took over the market share in smartphone.